By Matt Gissibl
It’s that time of year again, when the short days force most of us to ride to and from work in the dark. Wisconsin state law requires bicycles to have a white light on the front and a red light or red reflector on the back. There is a blinding array of lighting systems out there. How do you choose between systems with different kinds of batteries, varying lumens vs. watts, helmet mount vs. handlebar mount vs. seat post mount?… well you get the picture.
Over the years, I have tried many different systems, but my current favorite set-up for commuting comes from LIGHT & MOTION. I use both their Vis 180 and Vis 360. The VIS 180 is a seatpost mounting taillight that gets its name because it can be seen from 180 degrees, not just from the rear like most rear blinkie lights. The light comes with mounting hardware so you can put it on your seat post, frame or a seat bag. This light has two special features that I really like. First, it has a tool-free mount, locking mount clip for your frame or bag so it is really easy to get on and off. Secondly, it has a convenient cell phone micro USB charging system. No more running out to the drug store to get batteries on the way home because your light was going dead on your morning commute, just plug it into your lap top and it charges while you are at work. .
My “head” light is the VIS 360, perhaps the ultimate commuter light. No prizes if you guess where it got its name. Joking aside, I don’t know of any other light that is visible from 360 degrees, so you are seen by all, in all directions. This light mounts on top of your helmet, and works as both a front and a rear tail light. This light has the same two key features of its smaller VIS 180, the tool-less mount and the a convenient cell phone micro USB charging system. Light & Motion’s suggested retail for the systems are $99 for the VIS 180 and $169 for the VIS 360.

In addition to lighting up the road, the VIS 360 emits light in all derections so you can see and be seen.
I cannot begin to tell you how much I appreciate the safety and good lighting I get from the Light & Motion 180/360 combo. I call these two lights the “defusers” because when I use my VIS 180 or VIS 360 on my day commutes, as well as night commutes, they really seem to defuse road rage. I just don’t seem to have motorists yelling at me when I use these lights. I don’t miss hearing those familiar calls to “get on the side walk” or “get off the road.”
Perhaps it is because I have the 360 on my helmet, so it shines at motorists when I look toward them. Maybe it is just because motorists are hypnotized by all my blinking lights. I don’t know the reason, but I’m curious; do you find that you seem to get more respect from people driving motor vehicles when you are all lit up?
Matt Gissible is the Bicycle Federation of Wisconsin Development Coordinator www.bfw.org
It’s a good day here at Light & Motion: our expanded commuter line is finally out!
To complement our VIS line, we’ve added the Urban 180 and Urban 300 bar lights.
What’s exciting about these lights? Lots of things.
- USB rechargeable
- 300/180 Lumens
- 76% Lighter than the leading competitor
- Amber side lights
- Battery status indicator
- Tool-less mount
And those side lights mean that you ride safer.
“Urban is feature-packed with details that make it a terrific commuter light. It ‘s powerful side markers to make you visible at intersections to turning cars which is where 72% of bike accidents occur. It is the smallest, lightest, easiest-to-use light we have developed.,” says our CEO Daniel Emerson.
Ride on!
Vis180 Removal Tutorial from Light & Motion on Vimeo.
We had a few people get in touch letting us know they weren’t really sure how to take their VIS 180 off the mount. Instead of writing a lengthy response, we decided it was best to give you an indstructional video.
And don’t worry — no bikes were harmed in the making of this video.
Congrats to our winner for last month’s 30 Nights of Biking contest, Dennis Latta. He reminded us that sometimes the darkest rides aren’t even night rides:
My favorite night ride is my commute to work, and while I don’t daydream about it I do enjoy the views. I took this photo of the sunrise from the Golden Gate Bridge this morning.
Dennis score his choice of one of our commuter lights, the VIS 180 or VIS 360.
We sure do have fun with our lights. Here’s one of the shots we took at our photo shoot last year in Sun Valley.
Want to try painting with light for yourself? Score your own set of Light & Motion commuter lights, find a dark space and then show us just what work your creative spirit inspired!
Check out our upcoming Urban series of commuter bike lights for 2011.
76% lighter and 30% brighter than any other light in its class, the Urban brings rechargeable, all-in-one light systems to a new level.
Along with the popular Vis 360 and Vis 180, Light & Motion’s commuter lights ensure that you can see and be seen.
Light up their bikes that is.
Portland’s Bicycle Transportation Alliance recently did a study in which they found that although Portlanders are good about using front lights (9 in 10 bicyclists use them), their lights just aren’t cutting it. In fact, 1 of 5 cyclists is riding with inadequate lights.
What’s the definition of “adequate”? According to the BTA:
Adequate means “visible from one block away,” which is less than the legal standard.
In an effort to get more Portlanders riding with better lights, the BTA has launched an initiative called “Close the Gap.”
While we’re in Portland this weekend for the super cool event Pedal Nation, we’ll be supporting Close the Gap, offering a 15% discount on our lights.
So if you’re a Portlander who’s in need of some new lumens or just know someone that does, swing by our booth and help us get people riding safely!
Here at Light & Motion we’re all about getting out on two wheels, whenever possible, and now that spring is upon us, there’s no excuse for not riding “every. friggin’. day.”
Starting this Friday, April 1, 2011, we’re encouraging Light & Motion fans to take part in 30 Days of Biking, an online initiative to get people out on their bikes every single day of April. But if you’re like us and your daydreams are nightrides, you’re not just out in the daylight hours. So we’re hosting our very own 30 Nights of Biking series.
All through April we’ll be asking you to submit photos and explanations of your favorite night rides, where they are and why you love them. You’ll get the chance to be featured on the Lightlife blog and win your choice of one of our commuter lights — the VIS 180 or VIS 360.
How to take part:
- Get yourself signed up for the 30 Days of Biking campaign
- Send us a photo and a description of your favorite night ride via our Flickr Group, Facebook, or Twitter.
- Check back here on the Lightlife for plenty of night ride inspiration all month long!
At the end of the month, we’ll select our favorite 30 Nights of Biking submission and you’ll get your choice of a VIS 180 or VIS 360. Good luck!
Did you know that we make all of our lights at our headquarters in Monterey, California? To give you an idea of just what goes into making a light, we figured we’d give you a little visual demonstration.
Need your light to do double duty? Then the Adventure Headstrap is calling your name. An excellent accessory for the cyclists who likes to run, jump, and climb and not limit his/her adventure to daylight, it’s make to be used with any of our Stella or Seca lights.
“I took out my new Multi-sport Head Strap in the Canyons in the Mojave Desert which involved some technical running and scrambling. The new head strap is stellar. The light has a solid point of attachment, cable routing, and the fabric is soft and comfortable. But, most importantly, it’s very stable on my head with it’s duo – back of the head – straps. I was able to run even with my powerful and heavier Seca 1400 … sheer pleasure in the cold winter night” – Cyril Jay-Rayon Founder & Team Captain Dart-nuun-SportMulti
Check out the headstrap in action over on the Dart-nuun-SportMultu team site.
We’ll have the strap for sale on our site soon, but you can also check with your local independent bike dealer to see if they carry them!












